Number of Advertisers | Top Spenders | Number of Ads | Total Spend | |
---|---|---|---|---|
CSU |
30 |
|
578 |
€136,177 |
GRÜNE |
32 |
|
630 |
€90,746 |
FDP |
22 |
|
424 |
€71,918 |
SPD |
26 |
|
288 |
€66,361 |
AfD |
27 |
|
447 |
€41,290 |
LINKE |
2 |
|
112 |
€29,061 |
FREIE WÄHLER |
23 |
|
305 |
€28,520 |
ÖDP |
4 |
|
74 |
€5,854 |
Bayernpartei |
1 |
|
21 |
€4,887 |
dieBasis |
2 |
|
70 |
€2,876 |
Piraten |
1 |
|
34 |
€1,086 |

Welcome to the 2023 Bavarian Election Dashboard
This dashboard aggregates data from the Meta Ad Library to show how citizens are targeted during the 2023 Bayern Landtwagswahl.
If you want to know more about Who Targets Me and our work on ad transparency, visit us on whotargets.me!
2023 Bayern Landtwagswahl
This section shows total and daily spending of political parties in the run-up to the 2023 Bayern Landtwagswahl for the latest available data.
Topline Statistics
In total, political parties spend €478,776 and ran 2983 ads on Meta in this period.
In total, political parties spend €189,065 and ran 1640 ads on Meta in this period.
Number of Advertisers | Top Spenders | Number of Ads | Total Spend | |
---|---|---|---|---|
SPD |
21 |
|
160 |
€47,574 |
CSU |
25 |
|
257 |
€43,783 |
GRÜNE |
26 |
|
455 |
€29,182 |
FDP |
18 |
|
253 |
€23,478 |
LINKE |
1 |
|
98 |
€16,460 |
AfD |
21 |
|
195 |
€13,558 |
FREIE WÄHLER |
21 |
|
142 |
€9,380 |
Bayernpartei |
1 |
|
18 |
€3,286 |
ÖDP |
3 |
|
53 |
€1,985 |
Piraten |
1 |
|
8 |
€279 |
dieBasis |
1 |
|
1 |
€100 |
In total, political parties spent €57,100 and ran 190 ad copies on Google in this timeframe.
Number of Ads | Top Spenders | Total Spend | |
---|---|---|---|
GRÜNE |
38 |
|
€26,350 |
FDP |
22 |
|
€19,800 |
FREIE WÄHLER |
76 |
|
€8,750 |
CSU |
40 |
|
€1,350 |
AfD |
14 |
|
€850 |
In total, political parties spent €14,450 and ran 107 ad copies on Google in this timeframe.
Number of Ads | Top Spenders | Total Spend | |
---|---|---|---|
GRÜNE |
37 |
|
€12,400 |
FREIE WÄHLER |
30 |
|
€1,200 |
CSU |
33 |
|
€500 |
AfD |
7 |
|
€350 |
In total, political parties spent €535,876 and ran 3173 ad copies on digital platforms in this timeframe.
Total Spend | Number of Ads | |
---|---|---|
CSU |
€137,527 |
618 |
GRÜNE |
€117,096 |
668 |
FDP |
€91,718 |
446 |
SPD |
€66,361 |
288 |
AfD |
€42,140 |
461 |
FREIE WÄHLER |
€37,270 |
381 |
LINKE |
€29,061 |
112 |
ÖDP |
€5,854 |
74 |
Bayernpartei |
€4,887 |
21 |
dieBasis |
€2,876 |
70 |
Piraten |
€1,086 |
34 |
In total, political parties spent €203,515 and ran 1747 ads on digital platforms in this timeframe.
Total Spend | Number of Ads | |
---|---|---|
SPD |
€47,574 |
160 |
CSU |
€44,283 |
290 |
GRÜNE |
€41,582 |
492 |
FDP |
€23,478 |
253 |
LINKE |
€16,460 |
98 |
AfD |
€13,908 |
202 |
FREIE WÄHLER |
€10,580 |
172 |
Bayernpartei |
€3,286 |
18 |
ÖDP |
€1,985 |
53 |
Piraten |
€279 |
8 |
dieBasis |
€100 |
1 |
Spending over Time
Daily spending estimates might not be entirely accurate as reporting granularity differs (e.g. on Google minimum amounts of 50 Euro are displayed). For total estimates refer to the spending in the section above.